The Most Picturesque Towns to Visit in Switzerland

Spiez, Switzerland
Spiez, Switzerland. Photo by iMike Stettler on Unsplash

Switzerland is a stunning country filled with breathtaking scenery that looks as if it belongs in the pages of a storybook. From snow-capped mountains to crystal turquoise lakes, its natural beauty is something to behold, but what really sets this country apart are its small towns. Each one is more charming than the last, with colorful houses and winding roads that integrate seamlessly into their surroundings. If you’re considering visiting Switzerland soon, read on to learn more about three of its most beautiful towns worth adding to your itinerary. 


While Lugano is technically considered a city, its postcard-worthy vistas and Italian architecture give it the feel of a quaint Mediterranean town. Visitors can stroll along the promenade of Lake Lugano or wander through the narrow streets lined with pastel-colored houses. If you’re a fan of art, make sure to visit the Hermann Hesse Museum, dedicated to the famous German-Swiss writer and painter.


Lauterbrunnen is a small village with a population of 2,400 located in the heart of the Swiss Alps. Surrounded by majestic mountains and waterfalls, this town is a hiker’s paradise and is rumored to have been the inspiration behind Rivendell from Lord of the Rings. Take a cable car up to Schilthorn for panoramic views of the Alps or hike through the valley to see the famous Staubbach waterfall up close.


Nestled into a background of medieval castles and vineyards is Spiez, a picturesque town on the shores of Lake Thun. Spiez is known for its wine production and stunning views of the surrounding landscape. Book a tasting at one of the local wineries, or visit the castle museum to learn about the town’s history.