Pinterest is a great source of travel inspiration, and their annual trend forecast singled out “peak travel” as the leading travel trend worth keeping an eye on in 2025. If you’re in the mood to explore some new places in the new year, we’re bringing you all the details about this emerging trend that’s taking the world by storm.
If Pinterest is to be trusted, mountain ranges will become the go-to travel destination for many travelers seeking new adventures in 2025. Gen Z and Gen X are driving this trend, as they head to the higher places, looking for treetop views and that fresh mountain air.
In a nutshell, Pinterest’s “peak travel” trend is putting mountain vacations front and center, after several mountain ranges and resorts experienced a boom on this photo-sharing platform. The Portillo ski resort in Chile is leading the way, and it’s best known as one of the world-class skiing and snowboarding destinations that South America has in store.
Pinterest users are also increasingly searching for mountain vacations in the Dolomites in Italy and the Atlas Mountains in North Africa, taking this trend all around the globe. Picking the right outfit for your next mountain escapade is also a huge deal, with “skiing fits” and “mountain trip outfits” making it to the list of the trending terms on Pinterest.